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Reach thousands of engaged moviegoers with screen advertising and sponsorship across Christchurch, Canterbury and nationwide β before every film begins.
Modern audiences have developed banner blindness and instant skip habits on phones. Firefly offers an unskippable physical atmosphere where audiences actually lean in.
Online ads get muted, blocked or scrolled past in seconds.
Your ad plays to a full car park of engaged viewers β every single screening.
From initial ticket purchase on their phone to rolling out the exit gates under headlights, here is how your business is seamlessly woven into the experience.
Your ad plays before every film, every session.
π¬ Big Screen Pre-RollLive shout-outs on our in-car broadcast.
π» In-Car Audio RadioYour logo on every digital ticket sold.
ποΈ 100% Open RateSet up a stall or sample your product at the event.
π© Physical Field PresenceFirefly draws high-disposable-income families, young professionals, and community supporters who appreciate wholesome Kiwi entertainment.
High household purchasing power, attending animated blockbusters and family community nights.
Seeking unique outdoor date nights, cult classics, retro 80s/90s cinema, and artisan food trucks.
Loyal regulars, classic car owners, charity donors, and community supporters who follow our regional tours.
Based in Christchurch, Firefly Cinemas offers deep local community trust across Canterbury while touring high-traffic regional hubs.
From accessible pre-movie video advertising to exclusive season naming rights, every partnership is customized to your campaign objectives and quoted transparently.
The highest-profile sponsorship we offer β your brand on the marquee event of the season.
Major visibility across a full season of screenings.
Straightforward screen advertising, no long-term commitment.
Back a community event and reach a values-driven audience.
Firefly backs community fundraisers and charity screenings β sponsoring us means backing something bigger than a single ad.
Everything you need to know about specs, turnaround times, and booking your screen ad.
We accept 16:9 high-definition video files (1080p or 4K) in MP4 or MOV format (H.264/ProRes, 24fps or 25fps). For static slides, please provide high-resolution PNG or JPEG (1920Γ1080px or 3840Γ2160px). Audio tracks should be delivered at 48kHz stereo.
Yes! If you only have a logo, still photos, or a script, our creative production team can assemble an animated motion graphic slide with music and professional voiceover for a modest production fee.
Your advertisement is guaranteed to rotate a minimum of 3 to 5 times during the high-footfall pre-show golden hour (the 60 to 90 minutes before the feature film starts, while all attendees are arriving and dining).
Absolutely. Presenting and Naming Rights partners can arrange vehicle dashboard drops (where our gate marshals place your postcard or product sample on arrival) or erect a branded pop-up gazebo in our food truck village.
All events are covered by our 100% Kiwi Weather Guarantee. If high winds or torrential weather cause an event to be rescheduled, your advertising package rolls over automatically to the rescheduled date at no extra charge.
Yes. We offer attractive tiered discounts for multi-screening bookings (3+ nights) and complete season runs across Christchurch and our regional South Island summer tours.
Tell us about your brand and goals β we'll put together a sponsorship or advertising package to match.
β±οΈ We reply within 1β2 business days.
Live Instagram Reels & drive-in cinema vibes across Christchurch & Canterbury.
fireflycinemas Roll up, roll up! π The Drive-In Cinema is back with an epic line-up! π₯πΏ
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fireflycinemas πβ¨ CHRISTCHURCH, your next family night out is sorted at South New Brighton Domain!
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fireflycinemas Which horror movie would you like to watch next under the open stars? π»π½οΈ
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fireflycinemas FREE COMMUNITY MOVIE NIGHTS! Grab your blankets & camping chairs π¬πͺ
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fireflycinemas π¬ THATβS A WRAP! Huge thank you to everyone who rolled in with good vibes ππΏ
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fireflycinemas π¬π THE DRIVE-IN VIBE IS BACK! Bringing the big screen back for another magical night!
Watch Reel on Instagram →Tickets for this screening haven't dropped yet. Leave your details below and you'll get first VIP access & early-bird rates before public release!
